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Blog

17 October 2016

Taking the plunge: How to launch a successful law practice blog

The face of law firm marketing has changed in the past several years. No longer do practices sink the majority of their marketing budgets into traditional advertising such as business publications or expensive high-end brochures. Content marketing-- specifically, blogging-- has taken the legal field by storm. Law firms worldwide have ...   

10 October 2016

How lawyers can establish thought leadership online

Thought leadership should be an entry point to a relationship. Thought leadership should intrigue, challenge, and inspire even people already familiar with a company. It should help start a relationship where none exists, and it should enhance existing relationships." - Daniel Rasmus Thought leadership marketing - the art of positioning ...   


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