Articles: 1-10 of 28
Using registered trade marks as a means to combat deepfakes
United Kingdom - April 14 2026 Deepfakes are created by artificial intelligence (“AI”) algorithms that are fed hundreds or thousands of photos and videos of a person…
Easy come, easy go: Why trade mark use matters in easyGroup v Jaybank
European Union, United Kingdom - April 8 2026 On 21 November 2025, the Intellectual Property Enterprise Court (IPEC) issued its ruling in the case of easyGroup vs. Jaybank Leisure Limited…
When design goes beyond function: A recent case shows sensory experience details matter in motion marks
European Union, United Kingdom - March 26 2026 The General Court of the European Union delivered a judgment in Case T-9/25, KCT v EUIPO, on January 14, 2026, which is useful to demonstrate the…
Where do prefixes and suffixes really differentiate in trade marks? Lessons from Nutris v EUIPO
European Union, United Kingdom - February 20 2026 A recent judgment of the General Court of the European Union (11 February 2026) provides a timely reminder of a recurring issue in EU trade mark…
Navigating the rise of beauty dupes: A guide for brands
United Kingdom - February 16 2026 For decades, the primary threat to beauty brands came from illegal counterfeits; products that fraudulently use a brand’s name and logo to deceive…
It’s all turned sour: No spilled milk for Oatly - only spilled oat-based drink
European Union, United Kingdom - February 12 2026 A final decision in the long-running dispute between Oatly AB, the owner of the OATLY plant-based drink, and Dairy UK Ltd, representing the interests…
What’s in a name? More than you might think for Intellectual Property
United Kingdom - January 23 2026 When discussions about commercial value of a personal identity happen, questions about ownership tend to surface quickly. For public figures…
Brexit five years on: Managing non-use risks ahead of January 2026
European Union, United Kingdom - December 18 2025 The world of trade marks was not immune to the seismic changes triggered by the UK’s withdrawal from the EU.
How to protect your new product launch: essential IP tips for food and drink brands
United Kingdom - December 9 2025 Many food and drink manufacturers bring out special products or limited editions to capitalise on the Christmas market, and, always with our eye on…
Fit for a brand, not a king: navigating Royal-inspired branding at the UKIPO
United Kingdom - November 28 2025 We are seeing a growing trend of businesses embracing these themes of legacy and heritage, selecting terminology and traditional symbols, including…
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