Industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
- The feminine hygiene market consists of retail sales of sanitary pads, tampons, women`s disposable razors and blades, pantiliners and shields and internal cleansers and sprays. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2018 exchange rates.
- The Italian feminine hygiene market had total revenues of $853.8m in 2018, representing a compound annual growth rate (CAGR) of 1.4% between 2014 and 2018.
- Market consumption volume increased with a CAGR of 1.2% between 2014 and 2018, to reach a total of 195.9 million units in 2018.
- In Italy, the feminine hygiene products market was largely affected by the country’s poor economic condition during the review period.