Oscar is a US-based insurtech company focused on leveraging technology and data to make health insurance coverage simpler and more transparent. It works with doctors and hospitals to offer personalized services such as health check-ups, preventative healthcare, a step tracking and reward service, a concierge service, and a Doctor on Call service, in addition to health cover.
This profile highlights an insurance company that is trying to grow a direct-to-customer, online proposition for health insurance. It outlines its business structure, products and strategy, and marketing and distribution activities before concluding with a SWOT analysis.
Key Questions Answered
- What does Oscar offer?
- What are Oscar’s strengths and weaknesses?
- What opportunities and threats will the company face going forward?