Overtourism has become more than just a buzzword in the tourism industry in recent years as locals and travelers alike begin to recognize the problems that arise from huge influxes of tourists to already popular areas. This report looks at the companies playing a role in overtourism as well as those actively combating the threat.
- Over half of the world’s population lives in urban areas and it is estimated that, by 2050, this proportion will reach 70%. The growing urban population along with increasing tourist umbers often means that main cities can become overrun very quickly.
- Destinations such as Venice, Iceland, Thailand, and Barcelona have hit the headlines multiple times in recent years and overtourism is certainly an issue. Overtourism was high on the list of priorities at the World Travel and Tourism Council (WTTC) global summit in Buenos Aires in 2018, demonstrating that the industry as a whole is taking this issue seriously.
- As the effects of overtourism are becoming more well-known across the world, many travelers seek out companies that are actively involved in curbing its effects.