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CJEU establishes framework for use of trade marks in keyword advertising
  • NautaDutilh
  • European Union
  • December 13 2011

Keyword advertising the best-known example of which is Google AdWords is a new and promising way of promoting a business

Dutch courts apply ECJ Google ruling on keywords
  • NautaDutilh
  • European Union, Netherlands
  • March 22 2011

ECJ rules on use of trade marks in keyword advertisingOver the past years much has been said and written about a party using keywords for its ads, where those keywords are identical to another party's trade marks

Tanguy de Haan
  • NautaDutilh

Philippe Péters
  • NautaDutilh

Hannes Abraham
  • NautaDutilh

Micheline Don
  • NautaDutilh

Vincent Wellens
  • NautaDutilh