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327 results found

Analysis PRO
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Lexology PRO | European Union, Global, United Kingdom, etc. | 15 Dec 2023

Digital advertising: key updates for businesses (December 2023)

Ads linked to the Gaza conflict come under the spotlight, Google will host ads offering “cryptocurrency coin trusts” to the US from Jan 2024, and the UK ASA launches a strategy for AI-assisted ad regulation – plus other key updates.
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Lexology PRO | Canada, China, European Union, etc. | 10 Nov 2023

Meta and Google require political ads to flag AI use

Meta and Google now require political advertisers to disclose when they have used AI deepfakes or digital manipulation in adverts on their platforms.
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Davis Wright Tremaine LLP | USA | 31 Aug 2023

FEC Considers Possible Restrictions on AI and Deepfakes in Campaign Ads

On August 16, 2023, the Federal Election Commission (FEC) published a Notice of Availability of Petition for Rulemaking (Notice) seeking comment on…
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Ojam Bullrich Flanzbaum | Argentina | 3 Mar 2023

Overview of influencer legislation in Argentina

The legal regime on influencers in Argentina is still developing. In the meantime, influencers must comply with the existing legal framework, act with honesty and transparency, and avoid publishing false or misleading information or using deceptive or misleading practices. They should also respect and take into account consumer rights, intellectual property and other rights and the interests......
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Lexology PRO | Asia-Pacific, Canada, European Union, etc. | 21 Feb 2023

Competition and antitrust: key compliance updates (12 Jan – 21 Feb)

Merger notification thresholds increase in the US and Canada, Meta’s acquisition of VR company Within goes ahead, and India sets out a timeframe for a Digital Competition Act – plus other key updates.
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OMC Abogados & Consultores | Peru | 16 Jan 2023

Battle of the beer brands: Indecopi rejects lawsuit filed by Backus brewery

🕑 1 minute In 2021, the brewery Backus launched an advertising campaign for its Pilsen beer under the slogan "Enjoy a Helenita". Upon becoming aware that a craft beer named "Beer Helenita" was already being marketed, Backus filed a criminal lawsuit before the National Institute for the Defence of Free Competition and the Protection of Intellectual Property, arguing that the Beer Helenita......
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Wiggin LLP | United Kingdom | 16 Dec 2022

Ofcom publishes research on viewers' attitudes towards commercial references in TV programmes

🕑 2 minutes In addition to income from adverts in commercial breaks, broadcasters generate revenue from references in programmes. Ofcom's rules in this area protect audiences from excessive advertising and ensure that viewers can distinguish between advertising and programmes. To help Ofcom understand more fully how viewers think and feel about these commercial references, it recently......
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Shoosmiths LLP | United Kingdom | 30 Nov 2022

The fizzy pop campaign that went flat?

Netflix’s new docuseries tells the cautionary tale of what can go wrong with marketing campaigns. It is the story of John Leonard, a college student…
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Lexology PRO | Asia-Pacific, Australia, Brazil, etc. | 13 Jul 2021

Compliance management: key updates (7 – 13 Jul)

New plans by UK regulators to improve diversity and inclusion, initiatives to prevent human trafficking in India, new legal requirements on gender pay gap reporting in Ireland, and global crackdowns on digital assets – plus other key compliance management updates.
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Lexology PRO | European Union, United Kingdom | 9 Jul 2021

EU unveils revised VBER

The European Commission has published its draft updated vertical block exemption regulation and related guidelines after almost three years of consultation and review.
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