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Cowan Liebowitz & Latman PC logo
Founded in 1957, we are recognized worldwide as a leading intellectual property law and litigation firm. We also represent clients in the areas of…
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Cowan Liebowitz & Latman PC | USA | 27 Jan 2022

“Preparation” for a Service May Not be “Rendering” That Service for U.S. Registration Purposes

If you advertise a service, take preliminary steps to render the service, or both, and apply to register the service mark in the U.S. Patent and…
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Cowan Liebowitz & Latman PC | USA | 12 Jan 2022

CLL e-News January 2022

Happy 2022! We hope your year is off to a good start. As we look forward to the year ahead, we are pleased to share with you some exciting news about…
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Cowan Liebowitz & Latman PC | Global, USA | 5 Jan 2022

A Trademark is Not a Copyright or a Patent

Although trademarks, copyrights, patents, and trade secrets all c oncern intangible property rights and overlap to some extent, they differ from each…
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Cowan Liebowitz & Latman PC | USA | 5 Jan 2022

A Trademark May—or May Not—be Aesthetically Functional

When one party’s trademark is used ornamentally on another party’s product, that use may be protected by the aesthetic functionality defense, or that…
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Cowan Liebowitz & Latman PC | USA | 16 Dec 2021

Trademark Law Alert--Regulations Implement the Trademark Modernization Act of 2020

Effective December 18, 2021, the U.S. Patent and Trademark Office (USPTO) regulations will implement the Trademark Modernization Act of 2020 (TMA)…
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Cowan Liebowitz & Latman PC | USA | 7 Dec 2021

Choosing a Mark in a Crowded Field is Good and Bad

Garan Services Corp. filed an intent to use application to register MATCH STUDIO in plain lettering for “clothing, namely tops and bottoms.” It…
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Cowan Liebowitz & Latman PC | USA | 1 Dec 2021

Trademark Law Alert - Reckless Disregard Held to be Fraud

In a recent precedential opinion, the Trademark Trial and Appeal Board (TTAB) took up the lingering, unresolved question of whether reckless…
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Cowan Liebowitz & Latman PC | USA | 18 Nov 2021

You may not Realize that your Trademark is Deceptive

Choosing a trademark with an appealing connotation normally is desirable. But if the mark conveys a plausible but false idea about some aspect of the…
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Cowan Liebowitz & Latman PC | Global, USA | 9 Nov 2021

Beware of Scam Trademark Notices

A trademark owner should exercise caution to avoid paying a scam artist who sends a trademark notice requiring payment of a substantial "fee…
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Cowan Liebowitz & Latman PC | USA | 14 Oct 2021

Advertising Law Alert -- FTC Warns Brands and Ad Industry Regarding Reviews and Endorsements

The Federal Trade Commission (FTC) warned over 700 advertisers and agencies regarding deceptive reviews and endorsements…
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