Video 3 - Keeping Consumer Trust

Loeb & Loeb's Advanced Media and Technology Group is proud to present the latest installment in our Media MindShare Thought Leadership Series, a collection of video interviews with Loeb & Loeb clients and attorneys discussing social media, mobile marketing, privacy, behavioral advertising and other issues of interest to Fortune 500 advertisers and advertising agencies.

In Keeping Consumer Trust, Jim Taylor, partner and Co-Chair of Loeb & Loeb's Advanced Media and Technology Department, highlights how behavioral advertising is changing the way companies are conducting business.