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On March 24, 2015, the Governor of West Virginia approved Senate Bill 267 (SB 267), which will repeal the article in the Code of West Virginia that created the Governor's Office of Health Enhancement and Lifestyle Planning (GOHELP). Included in this repeal is §16-29H-8 of the Code, also known as the Prescription Drug Advertising Expense Reporting Law (Law). Currently, the Law requires that all manufacturers and labelers of prescription drugs dispensed in the state that employ, direct, or utilize marketing representatives in West Virginia annually report advertising costs for prescription drugs to GOHELP. Reports are due by the first of April each year, and must include all advertising expenditures incurred between January 1 and December 31 of the preceding year.
SB 267 will become effective on June 11, 2015. According to a representative with GOHELP, manufacturers and labelers are still expected to submit their reports for the 2014 calendar year; these reports are due by April 1, 2015.