Most companies appreciate the importance of having a presence in the social media space, but not every company also appreciates the legal risks that can lurk there. As a result, many companies have run into problems and have been forced to defend their social media campaigns in public, in front of regulators, or in courts. All of this, however, can be mediated with a little knowledge and forethought.
Although each social media campaign should be evaluated individually, there are at least five legal considerations every company should note. Read my article on Mashable to learn more.