- On February 23, 2012, the Obama Administration presented what it is calling “The Consumer Privacy Bill of Rights” that outlines its policy for protecting online privacy in the absence of federal legislation. The proposal is designed to give consumers more control over how their personal data is used and to help businesses build trust with consumers. The White House also has enlisted the help of the Commerce Department to begin meeting with companies, privacy advocates, and others to develop policies based on the plan.
The White House also announced that Google, Yahoo, Microsoft, and AOL have agreed to implement “Do Not Track” technology and provide consumers with more control over their online privacy. This commitment will be subject to FTC enforcement. Among the “rights” outlined in the “Consumer Privacy Bill of Rights” are “individual control”, “transparency”, “security”, and “accountability”. It is available here.