A valid IP right is usually the first step to safeguard your right when infringement is occurred. To establish a comprehensive enforcement strategy, at least the following aspects should be taken into accounts:

  • Understanding your IPs and make different plans for core and peripheral assets
  • Registering trademarks, domain names and filing patent applications as early as possible to obtain the corresponding rights
  • Proceeding with copyright recordal as early as possible
  • Marking your product to notify the public and competitors
  • Placing border measures at the Customs for the import and export for monitoring counterfeits
  • Preparing yourself and making advance plans for monitoring the status of the IPR infringements and disputes