The Federal Trade Commission (FTC) has reached a settlement that will require the company which makes a skin cream advertised as a product that can firm skin and slim consumers down to pay $900,000 to settle false advertising charges. The settlement also bars the company from making any claim that a “product applied to the skin causes substantial weight or fat loss or a substantial reduction in body size.” The product at issue, Nivea My Silhouette!®, was promoted with a TV ad that showed a woman flitting into a pair of old jeans after applying the cream to her stomach and thighs. According to FTC Chair Jon Leibowitz, “The real skinny on weight loss is that no cream is going to help you fit into your jeans. The tried and true formula for weight loss is diet and exercise.” See FTC News Release, June 29, 2011.