Monday saw the launch of a non-profit, investor-rights organization known as the Canadian Foundation for the Advancement of Investor Rights (FAIR Canada). Established with the support of IIROC, the Foundation "will seek to advance the interests of investors and the integrity and fairness of Canadian capital markets" by making policy submissions to regulators and other relevant bodies, identifying emerging issues affecting investors and identifying conduct by "market persons" that may be detrimental to investors.