Last week, the Dutch Gaming Authority (Kansspelautoriteit, “KSA”) announced that it warned online gambling operators about the fact that it is still not permitted to target the Dutch market under the Betting and Gaming Act. This prohibition applies to offering online games of chance, as well as advertising sport bets for e.g. the European Championships. Reason for alerting the operators is that the KSA received signals that operators are currently making preparations with respect to gambling related advertising. Naturally, the KSA wants to avoid that the sports summer is used for (massive) online advertising and luring players to the unregulated and illegal side of online gambling in the Netherlands. Important to note is that the KSA emphasized that operators who do not comply with the Dutch rules may be subject to serious sanctions and put the possibility to obtain a future license under the upcoming regime at risk. With such license, gambling operators may legally offer remote games of chance targeted to the Dutch market once the revised Betting and Gaming Act has entered into force.