Shareholder advocacy group As You Sow has reportedly withdrawn a shareholder resolution after General Mills Inc. agreed to “consolidate and disseminate guidance to growers of key commodities such as corn and soy on how to protect and minimize the impact of neonicotinoids and other pesticides to pollinators.” According to a July 8, 2015, press release, the company will support the White House’s Pollinator Health Task Force strategy by working with a non-profit conservation group and suppliers to craft policies meant to reverse the decline in honeybee populations.

“Many of the crops that General Mills buys depend on pollinators,” said As You Sow’s Environmental Health Program Manager Austin Wilson. “By investing in supply-chain sustainability, General Mills is ensuring the future of its supply chain and its profitability.”