The agreement calls for the mobile device companies to continue to work with California's Attorney General to develop best practices for mobile privacy and model mobile privacy policies. The companies and California's Attorney General will meet again within six months to evaluate privacy in the mobile space, including the utility of education programs regarding mobile privacy.
The agreement states that it is not intended to impose legally binding obligations, but that California's Attorney General will ensure that mobile applications comply with the law. It also makes clear that any action a company takes with respect to a noncompliant application will not limit law enforcement or any other regulator's right to pursue an action against the developer.
Companies that collect personal data through mobile applications or otherwise through mobile devices should evaluate their existing data collection and privacy policies. This will require companies to determine what changes, if any, should be made to data collection practices and policies in order to remain compliant with the California Online Privacy Protection Act and other relevant laws.