Corporate social responsibility has an undeniable effect on how companies engage with the world and shape brand perceptions. In the fashion industry, the consumer and the media are increasingly taking note of philanthropic efforts.

But how does a for-profit fashion company give back to their global community? Often, brands create separate non-profit entities to support their causes; examples include the Ralph Lauren FoundationBurberry Foundation, and the Urban Zen Foundation by Donna Karan.

In this episode of Fashion Counsel, partner Anthony Lupo talks with Finance partner Richard Newman about why and how a fashion company should set-up a non-profit entity for their charitable giving.

To watch the interview, click on the link below.

Click here to view the video.