The services in Class 35 seem special in Chinese trademark registration classification system. Most companies, regardless of their business scope, feel necessary to apply for trademarks in Class 35. A considerable number of trademark attorneys also suggest their clients applying for a trademark in Class 35. The main reasons lie in that the wholesale and retail services of most goods have not yet been included in the classification of goods and services for the purpose of trademark registrations in China, resulting in the misunderstandings of some applicants and some trademark attorneys on the nature of the services in Class 35. What’s more, the squatting and imitation of trademarks are still serious in China, and some e-commerce platforms and shopping malls forced the retailors to have trademark in class 35. As a result, the applicant actively applied for trademarks in Class 35. However, under the situation that the services designated by the trademark in class 35 are not related to the owner’s real business, when the trademark is under non-use cancellation for 3 consecutive years submitted by others, the result of cancellation of the registered trademark cannot be avoided due to the failure of submitting legal and effective evidence of use.