With the spotlight on agribusiness and food technology sectors, we're leading the conversation about the life cycle of innovative ideas. 

Presented by Senior Associate Jonathan Lucas and Catalyst Ltd Director, Janes Lancaster, this video highlights how to develop products and services with a long term vision, ensuring sustainable success.

Watch the video and learn how to:

  • plan for challenges your product or service could face
  • capture and exploit your intellectual property
  • turn business cost into business opportunity
  • combine customer value with innovation and product stewardship.