In order to “keep up with technology,” the FTC revised the Children’s Online Privacy Protection Rule (COPPA) in 2012.  As a result of those revisions, some companies that may not have been covered by COPPA may now be covered, and the effective date of those changes is today, given the July 1st effective date of the revised COPPA Rule.  To streamline your response to these issues, the FTC has developed a six-step COPPA compliance guide:

Step 1: Determine if Your Company is a Website or Online Service that Collects Personal Information from Kids Under 13.

Step 2: Post a Privacy Policy that Complies with COPPA.

Step 3: Notify Parents Directly Before Collecting Personal Information from Their Kids.

Step 4: Get Parents’ Verifiable Consent Before Collecting Information from Their Kids.

Step 5: Honor Parents’ Ongoing Rights with Respect to Information Collected from Their Kids.

Step 6: Implement Reasonable Procedures to Protect the Security of Kids’ Personal Information.

Chart: Limited Exceptions to COPPA’s Verifiable Parental Consent Requirement