On November 22, Google Inc. announced the cancellation of the 2007 RE<C (Renewable Energy Cheaper than Coal) initiative aimed at driving down the cost of renewable energy by investing in companies with breakthrough technology, because it has not “had the impact we'd hoped for.” After spending more than $850 million to aide the deployment of renewable energy technologies, the company will now focus solely on energy efficiency at its campus in California and its data centers around the country.