The Information Commissioner’s Office (ICO) has drafted a new Privacy Notices Code, providing guidance to businesses on a range of other issues, including on obtaining customer consent to the processing of their data. The ICO said that, to meet obligations set out under data protection laws on the fair processing of personal data, businesses should only use data “in a way that people would reasonably expect”. The ICO’s consultation on its draft new code closes on 24 March 2016.

ICO consultation (PDF)