19 December 2012
The Irish DPA wrote to around 80 websites seeking information on the steps that they have taken to meet the so called "cookie" obligations placed upon them with effect from 1 July 2011. Since that date all websites must provide information and capture consent for dropping or accessing cookies or other information on a user’s computer equipment when a user visits their site. The websites targeted have 21 days to outline their approach.
It is important to note that there is no trace of a US company. They seem having only targeted subsidiaries of US companies with Irish entities.
More information can be found here.