On October 16, the FCC's updated Telephone Consumer Protection Act (TCPA) regulations will finally take effect. The new rules pose significant challenges for companies seeking to communicate with consumers by mobile phone, text, and pre-recorded calls. Specifically, marketers must obtain and possess a consumer's "express written consent" prior to sending any of the foregoing communications. To help you stay ahead of the curve, Manatt created two new resources:

TCPA Connect: Our new monthly online news publication which will highlight TCPA-related cases and developments.

TCPA Compliance and Class Action Defense: We've formed a new practice group to help our clients understand and comply with the new regulations and defend against regulatory and class actions brought under the Act. Manatt's dedicated team is uniquely equipped to advise on the TCPA's varied and complex challenges. Our 360-degree view is the result of decades of experience counseling major B2C and B2B companies, as well as the call centers and telemarketing solutions providers that serve them. For more information about our capabilities, click here.

To test your knowledge of the TCPA, take our online quiz and see how you rate! Click here. And feel free to share this with friends and colleagues.