On May 18th, the Financial Industry Regulatory Authority announced that July 9, 2012, is the new implementation date for its rules governing know-your-customer and suitability obligations for the consolidated FINRA rulebook. On January 10, 2011, FINRA issued Regulatory Notice 11-02, which provided guidance regarding the new rules and announced an implementation date. The May 18th Notice announces the new implementation date and provides more guidance in response to some recent industry questions and concerns. FINRA Regulatory Notice 11-25.