The Federal Trade Commission (FTC) this week announced a further notice of proposed rulemaking concerning proposed changes to its Children’s Online Privacy Protection Rule (COPPA Rule). In September 2011, the FTC issued a notice of proposed rulemaking and sought public comments on proposed changes to the Rule. The FTC received more than 350 comments in response to its request. Now the Commission is seeking additional public comments because its proposed changes to the COPPA Rule diverge from the changes originally proposed in 2011.

Among the changes proposed by the FTC are the modification of several definitions such as “operator,” “website or online service directed to children,” “personal information” and “support for internal operations.” In addition, the proposed revisions would clarify the responsibilities of websites that are “child-directed,” as well as the responsibilities of websites that contain child-oriented content but attract a diverse audience of young children and individuals older than 13.

The FTC will accept public comments on the proposed changes until September 10, 2012.

Click here to read the FTC’s press release and access the full text of the Federal Register notice announcing the proposed changes and comment period.