I estimate that about 1% of Internet users bother to read Terms of Service, and only 0.01% of Internet users bother to read Click Agreements. Of course the reason that no one reads Terms of Service or Click Agreements is that Internet users realize they cannot negotiate, so it’s really “take it or leave it.” Regardless courts around the world enforce Terms of Service and Click Agreement since they do form binding contracts.
It should come as no surprise that the new Apple iOS monitors user location data. Since I am part of the 0.01% that does read Click Agreements I thought it might be helpful to share with you the Apple Click Agreement (version 7.0.6 iOS) provisions regarding user location data:
By using any location-based services on your iOS Device, you agree and consent to Apple’s and its partners’, licensees’ and third party developers’ transmission, collection, maintenance, processing and use of your location data and queries to provide and improve such products and services.
You can turn off the location data feature, but then most of the apps don’t work as expected or help you.
See how easy it is give away the privacy of our location data?