Google has been steadily climbing up the ladder of most-visited website and recently overtook Yahoo! as the second-most-visited website across the world. Market researcher comScore Networks claims that late last year Google site visits rose over nine per cent compared to the previous year, totalling approximately 476 million. In comparison, Yahoo! sites rose five per cent to just over 475 million. Though Microsoft continues to lead the way, this was the first time Google surpassed Yahoo! and Google’s new position illustrates its growing popularity outside the U.S.
The interesting parallel is that countries like China (and perhaps India in a few years) are on pace to surpass the U.S. as the nation with the most Internet users. China’s online population grew by an astounding 23 per cent last year to 137 million people, which accounts for roughly 10 per cent of the country’s total population. About 210 million Americans use the Internet. Chinese news reports suggest that should China keep its current pace, it will catch up to and surpass the U.S. in two years. The other interesting trend from China is the growth in wireless Internet use, with about 17 million people accounting for mobile online use.