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Steve Maxwell of TechKNOWLEDGEy Strategic Group joins The Water Values Podcast this week to discuss the four ways we need to think differently about water. Steve shares a wealth of knowledge and experience in the water industry, and you’ll be sure to come away from this interview with a much broader understanding of the water issues affecting all of us and how we’ll look at those issues in the future.
In this Session, You’ll Learn about:
- The four ways we need to think differently about water
- Several sub-themes under the umbrella of the four themes of different water thinking
- How water will likely affect population patterns
- How water will likely affect international trade
- How water affects the goods we purchase and the food we eat
- Why water will increasingly factor into business decisions
- Why we need to pay more for our water
- A number of real world examples of the key themes identified by Steve
Resources and Links Mentioned in or Relevant to this Session Include:
- TechKNOWLEDGEy Strategic Group’s website (where you can download the 2014 Water Market Review)
- Amazon link for Steve’s book The Future of Water
- Wikipedia’s Factors of Production webpage
- Wikipedia’s Virtual Water webpage
- 2008 Blog entry by David Zetland (see Session 9 of TWV) on virtual water
- Will Sarni’s appearance on TWV to discuss water as a business risk and opportunity
- Article about San Diego’s stormwater issues
- Carlsbad Desalination Project – San Diego’s desalination plant coming online in 2016
- 1994 Article on Intel and Albuquerque
Click here to download the Transcript for Session 14 of The Water Values Podcast.