Make no mistake, stores will continue to be a vital part of the retail mix in 2020 and beyond.
Despite a high volume of closures in recent years, 82% of the UK’s top retailers say stores are just as if not more important than they have ever been to their business. 38% say they are becoming more important, rising to 40% for home retailers and almost half (47%) for lifestyle and leisure.
Our research reveals that stores will look and feel significantly different in the future to how they do today: fewer, larger and tempting shoppers in with multiple experiences. Indeed, 43% of retailers say stores can’t survive in their current format, rising to more than half (57%) for lifestyle and leisure.