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Manhattan Advertising & Media Law Inc

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NAD - Omega XL Dietary Supplements

USA - January 8 2016 The NAD found that Great Health Works, LLC had a reasonable basis to make several establishment and performance claims regarding the efficacy of the

Sweepstakes and Contests: Not Knowing the Difference May Cost You!

USA - February 26 2016 Sweepstakes and contests are popular and fairly inexpensive promotional tools for almost any product or service category. They are regulated by a

Sweepstakes & contests: a primer for user-generated content

USA - April 13 2016 In my previous blogpost about sweepstakes and contests, I addressed the primary differences between those two types of prize promotions (chance vs

Update on “Natural” Claims: NAD Recommends Discontinuance of “Naturally Dry” in Product Name

USA - December 6 2016 “What’s in a name?” Well, according to the National Advertising Division of the Council of Better Business

Advertising law litigation update: Duracell claims found to be puffery

USA - April 16 2016 In a decision last month by the U.S. District Court, Northern District of California, dismissing a putative class action alleging false advertising

The Internet of Things gone wild: FTC alleges deception in marketer’s claims of device security

USA - January 7 2017 The FTC has filed a complaint in the Northern District of California alleging that D-Link Corporation, a Taiwan-based manufacturer, failed to take

BBB to MyPillow: BOGUS BOGO

USA - January 5 2017 To the uninformed advertiser, free can be costly. The Better Business Bureau of Minnesota and North Dakota (BBB) has revoked the accreditation of

College of hard knocks

USA - December 15 2016 Both non-profit and for-profit colleges and universities have escalated advertising campaigns in recent years, and the Federal Trade Commission is

Update on “Natural” Claims: NAD Recommends Discontinuance of “Naturally Dry” in Product Name

USA - December 6 2016 “What’s in a name?” Well, according to the National Advertising Division of the Council of Better Business

Advertising law litigation update: Duracell claims found to be puffery

USA - April 16 2016 In a decision last month by the U.S. District Court, Northern District of California, dismissing a putative class action alleging false advertising