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7 Mistakes to Avoid When Choosing a Product Brand Name

USA - December 22 2016 A rose by any other name would smell as sweet. William Shakespeare wrote that... He obviously never tried to sell Pee Cola to tourists in Ghana

The Number One Way to Expedite the Trademark Opposition Process

USA - September 21 2016 For most businesses, waiting on the approval of a trademark application is cumbersome. From initial filing to ultimate approval, the process averages

Common Law Trademark Rights: How Much Protection Do You Really Have?

European Union, USA - September 29 2016 Our company is protected under common law, right? It's a common question posed by new businesses. Unfortunately, the answer isn't always clear

U.S. Trademark Classes vs. International Trademark Classes Cheat Sheet

USA - October 6 2016 Do you need to file your trademark according to the U.S. trademark classification system? Noin September 1973, the U.S. classification system was

9 Nasty Trademark Infringement Cases and How to Avoid Them

China, India, South Korea, USA - September 6 2016 Every organization wants to avoid a costly, lengthy, and resource-intensive lawsuit for trademark infringement. While definitions can vary globally

5 Essential Steps to Protecting a Trademark

USA - January 17 2017 Losing a trademark battle can have devastating effects on your business. Fighting to protect a trademark in court is also expensive and time-consuming

Global Trademark Search: When DIY Is Your Best Option

Global - January 4 2017 "Knowledge is power." It's an encouraging euphemism spoken quite frequently. Unfortunately, the phrase often contains an unspoken message: Certain

Inside Counsel's Guide to Managing Multiple Trademarks

USA - December 29 2016 Sometimes things fall through the cracks. Even the most conscientious of employees will occasionally have an oversight. Unfortunately, the freedom to

4 Considerations Before Purchasing a Dead Trademark

USA - December 27 2016 Finding the ideal trademarks for your business can be grueling. In a global economy that’s growing every day, the opportunities to seize the marks you

7 Mistakes to Avoid When Choosing a Product Brand Name

USA - December 22 2016 A rose by any other name would smell as sweet. William Shakespeare wrote that... He obviously never tried to sell Pee Cola to tourists in Ghana