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BrandWrites Blog

Articles: 1-10 of 20

Competition and Big Tech - Google’s move to acquire Fitbit to test the competition regime

European Union, United Kingdom - January 2 2020 In November 2019, Google announced that it is buying Fitbit, one of the most well-known fitness trackers, for $2.1 billion, pending regulatory…

Fourth Update on Myanmar New Trade Mark Laws - Soft Opening of Online Filing System to commence in December 2019 January 2020

Myanmar - December 12 2019 Fourth Update on Myanmar New Trade Mark Laws - Soft Opening of Online Filing System to commence in December 2019 January 2020 Further to our earlier…

Ferrero’s “Tic Tac” container - a landmark in the protectability of shape trade marks regarding food containers

European Union, Italy - December 6 2019 In a recent case handled by our Italian IP Department, the Court of Turin - confirming the validity of the shape trade marks covering Ferrero's "Tic…

Protocol of on-call service and prompt response for the Mobile World Congress 2020

European Union, Spain - December 4 2019 The Board of Judges in the Barcelona Commercial Court and EUIPO Trademark Court have decided, at their joint meeting on 15 November 2019, that during…

German Court’s damning appraisal of a provider of purchasable reviews

Germany - November 29 2019 A provider of purchasable online reviews is sentenced in Germany to refrain from offering fake reviews. However, the provider doesn’t appear to be…

Be careful with your AdWords: The German Federal Court of Justice sets a limit on the use of keywords for online advertising

European Union, Germany - November 26 2019 A reseller offering both trade mark goods and competing products is not precluded from using the trade mark in advertising, provided that the…

Changes in the Spanish Patent and Trademark Office’s procedure for the allocation of “filing dates” to converted EUTMs

European Union, Spain - November 18 2019 From 2 December 2019, EUTM conversion requests filed at the Spanish Patent Trademark Office (SPTO) will have the date on which the applicant files…

Important ruling on product placement in Spanish TV shows

Spain - November 5 2019 The Spanish National Competition Authority (“CNMC”) dossier opened in 2017 into Antena 3’s use of Coca Cola products in ‘a national TV series’ comes…

Not my style to infringe your trade mark - the Australian Federal Court considers the legal risks of using a trade mark as a style name

Australia - October 24 2019 When you hear the brand name “Hermes”, chances are you will automatically think of the “Birkin”, “Constance” or “Kelly” handbags. And what about…

Breaking news: The AG’s Opinion in Skykick released this morning

European Union, United Kingdom - October 16 2019 The “monopoly of immense breadth” doesn’t create a new ground for invalidity, but can be contrary to public policy where part of the specification…