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Influencer Marketing in Italy: the “Digital Chart” introduces new rules for online marketing communications

Italy - June 10 2019 On 29 April 2019 the so-called “Digital Chart” finally became part of the Italian Code of Marketing Communication Self-Regulation, moving from a mere…

New Italian legislation on ambush marketing

Italy - June 11 2020 New Italian legislation on ambush marketing New Italian legislation on ambush marketing On 13 May 2020, the Italian law converting Law Decree No. 16…

Sara Massalongo.

New Italian legislation on ambush marketing

Italy - June 29 2020 On 13 May 2020, the Italian law converting Law Decree No. 16 of 11 March 2020, containing "Urgent provisions for the organization and holding of the…

Sara Massalongo.

Pratiche commerciali sleali nei rapporti tra imprese nella filiera agricola e alimentare. Verso l’attuazione in Italia della Direttiva (UE) 2019/633.

European Union, Italy - June 22 2021 Dopo un lungo iter legislativo, l’8 maggio 2021 è entrata in vigore la Legge di delegazione europea 2019-2020 (Legge n. 53 del 22 aprile 2021 - Delega…

Viviana Lucchesi, Sara Massalongo, Claudia Ricciardi.

Influencer Marketing: the "Digital Chart" is now part of the Italian Code of Marketing Communication Self-Regulation

Italy - May 30 2019 From 29 April 2019 the so-called "Digital Chart" is finally part of the Italian Code of Marketing Communication Self-Regulation thus becoming binding…