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Advertising Law Snapshot Volume 2, Issue 3

USA - February 15 2017 Plaintiff has no standing to bring claim under Supreme Court decision in Spokeo v. Robins because the plaintiff couldn’t identify any actual damages…

Monique N. Bhargava, Brian L. Heidelberger, Paul D. McGrady, Robert H. Newman

Advertising Law Snapshot Volume 2, Issue 2

USA - February 9 2017 Create agency audit policy, MSA should state “who”, “what,” “where,” “why,” and “how” for audit, Limit scope of audit/identify parameters to avoid…

Monique N. Bhargava, Brian L. Heidelberger, Paul D. McGrady, Robert H. Newman

Advertising Law Snapshot Volume 2, Issue 1

USA - January 24 2017 FTC conducted a $50K prize contest to submit innovative solutions to block illegal robocalls. Rules included judging criteria, and stated that judges…

Monique N. Bhargava, Brian L. Heidelberger, Paul D. McGrady, Robert H. Newman

Advertising Law Snapshot Volume 1, Issue 19

USA - November 17 2016 Do not mislead as to source of native ads. Where consumers would not recognize content as an ad, ensure that such content is clearly and conspicuously…

Monique N. Bhargava, Brian L. Heidelberger, Paul D. McGrady, Robert H. Newman

Advertising Law Snapshots Volume 1, Issue 18

USA - October 26 2016 “Made in USA” or “Proudly Made in USA” are claims made for glue products, such as Kwik Fix, Hammer Tite, and Krylex. Approximately 55% of the costs of…

Monique N. Bhargava, Brian L. Heidelberger, Paul D. McGrady, Robert H. Newman