William M. Borchard

Valentine's day greetings

USA - February 14 2020 Is it a permissible expression of love and faith to hand out to classmates in a school or on a college campus homemade Valentine’s Day cards having...

Coping When Your Brand Name Becomes Mud

USA - February 4 2020 What can you do to protect your goodwill if you unknowingly select an unfortunate brand name, or through no fault of your own, your brand name...

Deborah K. Squiers.

Landlord Insight - Avoiding Liability for Counterfeits sold on Your Premises

USA - January 23 2020 A consensus has developed that the owner of a flea market, shopping mall or commercial building may be held contributorily liable for trademark...

Alcoholic Beverages Insight - Even a Prominent Design May be Dominated by a Word in a Trademark

USA - October 29 2019 Mystic Mountain Distillery LLC applied to register a mark featuring a prominent design combined with some wording for “whiskey...

Fragrance Industry Insight - Different Bottle Configurations May Be Confusingly Similar

USA - October 1 2019 Coscentra B.V. Of the Netherlands sought to extend to the U.S. its International Registration of a three-dimensional perfume bottle in the shape of a...