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Demystifying the NAD Referral Process

USA - October 4 2018 What does it mean when the National Advertising Division refers a case to the Federal Trade Commission? At this year’s NAD Annual Conference, Mary K…

Matthew Renick.

“Money, It’s a Gas” - Bureau Director Smith Makes NAD Debut

USA - September 28 2018 To kick off this year’s National Advertising Division Annual Conference, Andrew Smith—the FTC’s new Director of the Consumer Protection…

Matthew Renick.

FTC Remedy Wars - Part Deux

USA - September 13 2018 The ink was barely dry on our Monday blog when a new skirmish broke out (both on Twitter and in official records) in the FTC’s long-brewing remedy…

Amy Ralph Mudge.

FTC on Steroids?

USA - September 10 2018 No one in law school ever mentioned that social media was required professional reading. (Well, let’s be honest. There wasn’t social media when we…

Amy Ralph Mudge.

Recent NAD Decision Largely Rejects Puffery Defenses and Consumer Testimonials that Disparage Competition

USA - July 26 2018 It seems like we (and the NAD) can’t get enough of “best.” In a recent case, the National Advertising Division (NAD) ruled that the advertiser…