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‘Phantom Markdowns’ Cost Real Millions

USA - December 14 2017 Purported “phantom markdowns” cost The Children’s Place $6.8 million in a settlement agreement with consumers in California federal court. A pair of...


Lawmakers Seek to Keep Things Private

USA - December 7 2017 Federal lawmakers are considering the Consumer Privacy Protection Act of 2017, a new bill that would regulate the storage online of certain types of...


NAD Turns Down Mascara’s ‘1,944 More Volume’ Claim

USA - November 27 2017 Claims for “1,944 more volume!” and accompanying “Before” and “After” photographs should be discontinued, the National Advertising Division advised...


Lawmakers Speak Out Against Ad Tax Changes

USA - November 16 2017 Legislators are pushing back against a proposed alteration to the tax code that wouldfor the first timechange the treatment of advertising expenses...


Tito’s Taste Test Claims Leave Bad Taste for NAD

USA - November 9 2017 Tito's Handmade Vodka promised to stop using claims that consumers preferred the taste of its product in a challenge brought by competitor Absolut...