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Achieving Brand Control & Stopping Unauthorized Sales Online

Global, USA - June 10 2021 Online marketplaces provide superior convenience, access to a vast array of products, and the ability to comparison shop with ease. Having been fully…

Whitney C. Gibson

Pricing Policies & Promotional Strategy: The Third Pillar of Online Sales Control

USA - May 12 2021 In this week’s installment of our Four Pillars of Online Sales Control series, we tackle Pillar Three: Pricing & Promotional Strategy. We will…

Eleventh Circuit Limits Reach of ADA Accessibility Requirements Online

USA - April 30 2021 In a recent decision, the Eleventh Circuit held that Winn-Dixie did not violate the Americans with Disabilities Act by operating a website…

Mark A. Knueve, Martha Brewer Motley, George L. Stevens

California Holds Amazon Can Be Liable To Consumers Injured By 3P Sellers

USA - April 29 2021 As Amazon continues to grow, more questions have been raised about whether it can be liable for the acts of its 3P sellers, such as selling defective…

Martha Brewer Motley

Channel Management: The First Pillar of Online Sales Control

Global, USA - April 28 2021 As brands increasingly realize, online sales control is a critical predicate to profitable growth in the eCommerce channel, including, in particular…