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Five considerations when selecting a new brand

USA - August 18 2014 Selecting a name or brand for a new product or service involves multiple considerations, some of which are not obvious at first and can haunt the...

Tanya Marie Curcio, Laura T. Geyer, William H. Oldach III.

What every business needs to know about using music for business purposes

USA - December 3 2013 Most businesses use music in some capacity to create the right ambiance, draw a crowd or even to pacify holding telephone customers. The right music...

Jonathan D. Iten, Tanya Marie Curcio, Jason C. Elvers.

Are your licenses really franchises? How to avoid inadvertent franchise regulation

USA - October 28 2013 To expand the scope of their business - either geographically or into additional product categories - many companies license their trademarks...

Tanya Marie Curcio, Judith L. Marsh, Herbert A. Hedden, William H. Oldach III, Christopher M. Ott.

Ten common misconceptions about copyright and fair use

USA - October 28 2013 Click here to view table....

Tanya Marie Curcio, William H. Oldach III, Christopher M. Ott, JoanC.Makley.

The new gTLDs - if you think managing your domains is difficult now

Global - September 24 2013 The domain world as we know it is about to change. Currently, there are about 24 top-level domains (tld). These are the portion of a web address that...

Tanya Marie Curcio, William H. Oldach III, Christopher M. Ott, JoanC.Makley.