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UK Proposes Substantial Expansion of Online Privacy Protections for Children

United Kingdom - January 30 2020 Children’s privacy always has been a tricky proposition: the law and regulations affecting marketing to children, tweens and teens long has been a...

Mona Adabi, Brian Doyle-Wenger, Thomas F. Zych, Darcy M. Brosky.

Bringing Up the Past - Advertising Your Track Record

USA - January 29 2020 Let’s say that five years ago, you developed an investment strategy and built an algorithm to execute it. Since then, your robo-adviser has managed...

Worrying About What Others Think - Using Testimonials in Advertising

USA - December 18 2019 For businesses of all types, posting positive reviews can be one of the most powerful means of attracting new customers. Before individuals hire a...

Advertising to Clients - Get the Basics Down First

USA - October 23 2019 The investment advisory industry is extremely competitive. And while robo-advisory firms often are able to set themselves apart from the industry as...

California’s New Data Privacy Law Coming into Focus

USA - October 23 2019 The California Consumer Privacy Act (CCPA), enacted in 2018, is closer to completion and businesses should be preparing for its stringent new data...

Steven G. Stransky, Mona Adabi, Brian Doyle-Wenger, Thomas F. Zych, Darcy M. Brosky.