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Dangers of over-emphasizing: CFIA releases interim highlighted ingredients guidelines

Canada - December 13 2012 It is common for manufacturers to “highlight” ingredients or flavours in food using words, pictures, or graphics, such as “made with real fruit” and/or a picture of berries.

Jennifer McKenzie.

Seller beware: Supreme Court changes test for assessing whether advertising is misleading

Canada - December 11 2012 In February 2012, in Richard v. Time Inc., 2012 SCC 8 the Supreme Court of Canada (the Court) held that a determination that an ad is misleading is based on the general impression a consumer has after initial contact with the entire ad, and relates to the ad’s layout and words used.

Jennifer McKenzie.

How smart is Siri? Apple faces false and misleading advertising suits

Canada - December 11 2012 A pair of proposed class actions have been launched in Quebec and Saskatchewan against Apple Inc. and Apple Canada Inc. (collectively, “Apple”) concerning its advertising campaign promoting the “Siri” feature on the popular iPhone 4S smartphone.

Jennifer McKenzie, Michael Canniffe.

No or nominal damages for minor breaches of privacy in Canada

Canada - December 6 2012 Townsend v Sun Life Financial, 2012 FC 550, confirms the Federal Court’s reluctance to award damages for trivial breaches of privacy under Section 16 of the Personal Information Protection and Electronic Documents Act (PIPEDA).

Amardeep S. Rana.

Protecting children’s privacy: U.S. Federal Trade Commission proposes changes to Children’s Online Privacy Protection Act regulations

Canada - December 6 2012 In September 2011, the Federal Trade Commission in the U.S. (the FTC) sought public comments on proposed changes to its regulation relating to the Children’s Online Privacy Protection Act (COPPA) Regulations.