Edward Chatterton

DLA Piper

Articles

Results 1 to 5 of 37


Defending trademarks from non-use cancellations: Strategies for OEM manufacturers in China

China - September 13 2021 In 2019, more than US$470 billion in goods and services travelled from China to the United States. The figure makes China the United States' largest…

Michael A. Geller, Joanne Zhang

Lost in translation: Chinese versions of Western brands

China - May 14 2021 China’s first-to-file trademark system means trademark piracy continues to be problem for brand owners…

Horace Lam

What is worth copying is worth protecting: Brand protection through copyright

China - May 14 2021 The problem of trademark piracy in China continues to plague brand owners. Most brand owners are aware of the need to register their core brands in…

Horace Lam

One size may not fit all: International registrations in China

China - May 14 2021 When protecting a brand in China, a brand owner can choose either to file a national Chinese trademark application at the China National Intellectual…

Horace Lam

When West Goes East: Chinese trademark classification

China - May 14 2021 Once brand owners have their brands registered in China, many think that they are safe from the clutches of brand pirates. Yet brand owners are often…

Horace Lam