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Google launches the “made in Italy” online
  • Cugia Cuomo & Associati Studio Legale
  • Italy
  • February 3 2014

Google, the Italian Ministry of Agricultural Policies and Unioncamere (the Italian Union of Chambers of Commerce, Industry, Handicraft and

The Court of Milan protects the Ralph Lauren “Polo Player” trademark
  • Martini Manna Avvocati
  • Italy
  • December 3 2014

On 5 November, the Court of Milan (Business Court "A") issued a judgment on a dispute concerning the famous "Polo Player" trademark of the Ralph

AdWords and third party trademarks: the Enterprise Matters section of the Milan Court rules in the wake of the ECJ’s case-law
  • Martini Manna Avvocati
  • European Union, Italy
  • December 1 2014

The use of third party trademarks as "ad-words" in order to gain advantageous referencing in Internet searches does not necessarily constitute

How far can companies leverage the name and image of celebrities when promoting their brand?
  • DLA Piper LLP
  • Italy
  • September 1 2014

It is common to see celebrities, which have captivated the public for decades, photographed using a company product or wearing a branded garment

Secondary meaning and the “strong” protection of a “weak” trademark according to the Italian Supreme Court
  • NCTM Studio Legale
  • Italy
  • February 27 2015

With a judgement rendered on February 2nd, 2015, No. 1861, the Italian Supreme Court of Cassation issued a new ruling regarding the extent of

The Court of Rome holds that the design of a popular bag enjoys trademark protection
  • NCTM Studio Legale
  • Italy
  • November 28 2014

With a preliminary injunction handed down on October 31, 2014, the IP Court of Rome issued an interesting decision in the matter of eligibility for

“Forum shopping” in Italian IP litigation: the Milan IP court summarises the current judicial trend
  • Martini Manna Avvocati
  • Italy
  • March 2 2015

A recent ruling of a panel of Milan IP judges offers a useful perspective on the views of Italian courts on "forum shopping" in the context of IPR

Guidelines on the correct indication of a geographical name covering a territory of production of PDO or PGI wine
  • Bird & Bird
  • Italy
  • March 6 2015

The Italian Ministry of Agricultural and Forest Policies has recently issued guidelines on the indication of geographical names, as names of regions

La sedia per bambini Stokke non è registrabile come marchio tridimensionale, dice la CGUE
  • Martini Manna Avvocati
  • European Union, Italy
  • September 19 2014

La questione della registrabilità come marchi delle forme dei prodotti è oggetto di frequenti pronunce a livello sia nazionale che

  • BARDEHLE PAGENBERG Partnerschaft mbB
  • European Union, Italy
  • December 11 2014

In Italy, the appearance of a product as a design can be protected through either a registered or unregistered Community design, or a registered