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Taylor swift successfully opposes a trademark squatter
  • Wan Hui Da Law Firm & Intellectual Property Agency
  • China
  • September 30 2015

"The evidence provided by the Opponent proves that Taylor Swift had a high reputation in music circles before the application date of the Opposed

Four copyright disputes in the music industry
  • Walker Morris LLP
  • China, United Kingdom, USA
  • September 25 2015

We continue to read of copyright disputes in the music business and this month is no exception. The first case comes from China, where Beijing was

China register your trademarks in Chinese now: lessons from Michael Jordan’s defeat in trademarks combat against Qiaodan Sports
  • DLA Piper LLP
  • China
  • September 16 2015

After two decades on the basketball court, Michael Jordan, one the greatest basketball players of all time, is currently learning the rules of

Beijing High Court affirmed the distinctiveness of trademark Cyberlink AudioDirector
  • Unitalen
  • China
  • September 3 2015

CyberLink, established in 1995, is a Taiwan audio and video software company with top audio and video technology, specialized in research and

KFC sues Chinese media companies for spreading eight-legged chicken rumors
  • Shook Hardy & Bacon LLP
  • China
  • June 5 2015

Yum! Brands Inc.'s KFC has announced on its Chinese-language website that it has filed lawsuits against three Chinese media companies for allegedly

Legitimate rights of the specific name of famous services, TV programs and cartoon characters shall be protected as prior rights under Article 32 of the 2014 Trademark Law
  • King & Wood Mallesons
  • China
  • May 15 2015

Teletubbies is a TV program jointly created by DHX Worldwide Limited and a subsidiary corporation of BBC for children. It was broadcasted by BBC

BrandWrites - May 2015
  • Bird & Bird
  • Australia, Belgium, China, European Union, Finland, Germany, Luxembourg, Netherlands, Poland, Singapore, United Kingdom
  • May 7 2015

The Court of Appeal of England and Wales has found that the sale by the well-known retailer Topshop of a t-shirt bearing an image of the famous pop

China slaps record fine on false advertising draft advertising law stimulus for tougher stance?
  • Hogan Lovells
  • China
  • April 1 2015

A toothpaste television advertisement was hit with a record fine of RMB 6.03 million (approximately US$0.96 million) for violating the Advertising Law

Case Analysis of the Protection of Earlier Name Right by the Chinese Trademark Law
  • CCPIT Patent & Trademark Law Office
  • China
  • March 13 2015

A Simple Analysis of the Identification of the Right of Name “EMMA Watson” in the Case of Trademark Opposition Review

China court ruled infringement for ambush marketing in film industry
  • Sheppard Mullin Richter & Hampton LLP
  • China
  • November 19 2014

The term "Ambush Marketing" originally came from inappropriate sport advertisement in western countries. It involves a marketing strategy wherein the