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MALTESERS' strong reputation leaves a sour taste in Mars mouth
  • The Commercial Bar Association of Victoria
  • Australia
  • November 26 2015

Delfi applied for the mark MALTITOS in respect of various confectionary and chocolate products; Mars opposed the registration on the basis of its

Could your Halloween costume land you in the middle of a legal nightmare?
  • King & Wood Mallesons
  • Australia
  • October 30 2015

The answer may scare you Dressing up for Halloween is something of a new thing for Aussies. Not until recently did hordes of kids start knocking on

Terribly sorry, Sir Walteryour plant variety denomination can’t be a trade mark too
  • Baldwins
  • Australia, New Zealand
  • October 21 2015

A recent decision of the Federal Court of Australia highlights why you should select a denomination for your plant variety right that is different

Eight things every entrepreneur needs to know about creating and protecting brand identity
  • Dickinson Wright PLLC
  • Australia
  • October 13 2015

Every entrepreneur knows the importance of establishing a strong brand for a new business or product line. “Brand” is a somewhat nebulous concept

Scandalous and offensive trade marks: walking a fine line
  • Fisher Adams Kelly
  • Australia, USA
  • September 9 2015

In the most recent chapter of a trade mark dispute that has spanned more than two decades, the United States District Court has upheld a Trademark

Sounds like a ‘BRILLIANCE’ idea
  • Spruson & Ferguson
  • Australia
  • September 4 2015

This matter concerned the opposition filed by My Brilliance to the registration of Brilliance Publishing’s trade mark BRILLIANCE AUDIO in Australia

Trade mark confidence signals big things to come for “the Hayne Plane”
  • King & Wood Mallesons
  • Australia
  • August 25 2015

Pre-season gridiron games aren’t usually on most Aussie’s sports radars in August the run-up to the AFL and NRL finals usually take up most of our

Dunnes Stores, “always better value?” not so, rules the High Court
  • FRKelly
  • Australia
  • August 6 2015

On 9 June 2015, Mr. Justice Brian Cregan of the High Court held that the retailer Dunnes Stores had engaged in unlawful comparative advertising

Search engine optimisation
  • Johnson Winter & Slattery
  • Australia
  • July 6 2015

Search engine optimisation (or "SEO") is a method of increasing the likelihood that a webpage or website will appear higher on a list of a search

IP in depth: difficulties with establishing grounds of opposition based on descriptive or suggestive trade marks
  • Fisher Adams Kelly
  • Australia
  • June 16 2015

A recent case in Australia highlights some of the considerations that business owners must take into account when selecting a company name or brand