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Results: 1-10 of 47

Why your sweepstakes still may be an illegal lottery even with a free method of entry
  • Winston & Strawn LLP
  • USA
  • July 10 2015

Watch Brian Heidelberger, chair of Winston's advertising, marketing, and privacy law practice, explain why certain sweepstakes may be illegal even


What Dirty Dancing can teach brands about “parody” ads and real time marketing
  • Winston & Strawn LLP
  • USA
  • July 8 2015

"Nobody puts your old 401k in the corner"? Not so fast, says Lionsgate. Watch Brian Heidelberger, chair of Winston's advertising, marketing & privacy


How to avoid lawsuits by a celebrity for $1.5 million
  • Winston & Strawn LLP
  • USA
  • July 6 2015

Watch Brian Heidelberger, chair of Winston's advertising, marketing, and privacy law practice, explain how to avoid lawsuits by a celebrity similar


Why the JumpMan logo didn’t infringe an arguably similar photo
  • Winston & Strawn LLP
  • USA
  • June 23 2015

Watch Brian Heidelberger, chair of Winston's advertising, marketing, and privacy law practice, explain why the court held that the JumpMan logo did


FCC clarifies text message marketing
  • Winston & Strawn LLP
  • USA
  • June 22 2015

The FCC has made clarifications about marketing text messages and pre-recorded calls. Watch Brian Heidelberger, chair of Winston's advertising


The FTC answers your questions on endorsements and testimonials
  • Winston & Strawn LLP
  • USA
  • June 4 2015

The FTC has elaborated on its endorsement rules, clarifying that it is insufficient to simply link to disclosures about paid endorsements online


How brands can use Twitter’s new live streaming app Periscope
  • Winston & Strawn LLP
  • USA
  • May 29 2015

Brands can use Twitter's live-streaming app to hold special contests, have influencers perform demos, do live Q&As with customers, and tease or


Public service announcement on endorsements and testimonials
  • Winston & Strawn LLP
  • USA
  • December 10 2014

Brian Heidelberger recently published a video titled "Share This: Public Service Announcement on Endorsements and Testimonials." Click here to view


The FTC's 'operation full disclosure' warns big advertisers
  • Winston & Strawn LLP
  • USA
  • September 24 2014

The FTC this week warned more than 60 companies, including some of the country's largest marketers, that they were failing their duty to make


I own the monkey selfie
  • Winston & Strawn LLP
  • USA
  • August 20 2014

Brian Heidelberger recently published a video titled "Mini Law Lesson: I Own the Monkey Selfie."