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ASA upholds complaints against “superfood” claims of chia and flax seeds
  • Shook Hardy & Bacon LLP
  • USA
  • June 13 2014

The U.K. Advertising Standards Authority (ASA), has upheld four complaints challenging whether a TV ad for Bioglan "superfood" chia and flax seeds


Youth sports legislation calls for energy drink guidelines
  • Shook Hardy & Bacon LLP
  • USA
  • September 12 2014

Recent legislation (S.B. 2718) introduced by U.S. Sen. Robert Menendez (D-N.J.) and U.S. Rep. Bill Pascrell (D-N.J.) has called for energy drink


American academy of pediatrics calls for “media diet”
  • Shook Hardy & Bacon LLP
  • USA
  • November 1 2013

The American Academy of Pediatrics (AAP) recently issued a policy statement calling on doctors to review patient media use and work with parents to


Pomegranate juice allegedly linked to heightened neurodegeneration in Parkinson’s disease
  • Shook Hardy & Bacon LLP
  • USA
  • April 25 2014

University of Pittsburgh and Purdue University researchers have purportedly found that pomegranate juice (PJ) heightened neurodegeneration in an


Study claims fast food companies not adhering to child marketing pledges
  • Shook Hardy & Bacon LLP
  • USA
  • August 30 2013

A recent study funded by the Robert Wood Johnson Foundation has claimed that fast food TV advertisements directed at children have allegedly failed


Rudd Center report criticizes cereal marketing to youth
  • Shook Hardy & Bacon LLP
  • USA
  • August 30 2013

The Yale Rudd Center for Food Policy & Obesity has published a study that criticizes cereal companies for allegedly promoting high-sugar products to


Markey requests FTC investigation of energy-drink claims
  • Shook Hardy & Bacon LLP
  • USA
  • December 7 2012

U.S. Rep. Edward Markey (D-Mass.) has written a November 30, 2012, letter to Federal Trade Commission (FTC) Chair Jon Leibowitz asking the agency to investigate advertising claims made by energy-drink manufacturers


Food fight for Nickelodeon
  • Shook Hardy & Bacon LLP
  • USA
  • December 7 2012

In the ongoing battle over whether the government should regulate food ads targeting children, the Food Marketing Workgroup (FMW), a coalition of more than 80 health groups and nutritionists, is putting pressure on Nickelodeon and its parent company, Viacom, to adopt nutrition guidelines for foods marketed to children, particularly foods that license Nickelodeon characters such as SpongeBob SquarePants and Dora the Explorer


Bittman condemns Beyoncé’s marketing deal with Pepsi
  • Shook Hardy & Bacon LLP
  • USA
  • January 11 2013

According to New York Times food commentator Mark Bittman, Beyoncé Knowles has joined a list of celebrities who have entered endorsement deals


CSPI report asserts food and beverage options in checkout aisles promote obesity
  • Shook Hardy & Bacon LLP
  • USA
  • October 17 2014

The Center for Science in the Public Interest (CSPI) has released a report claiming that candy, energy bars, chips, and cookies constitute 90 percent